May 19, 2025Comment(13)

Murata: Supply Chain Redesign, India Focus

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In the ever-evolving landscape of global technology, Murata Manufacturing Co., renowned for its electronic components, is exploring the possibility of relocating some of its production capacity to IndiaThis strategic consideration signifies a larger trend in the global supply chain, which is increasingly drawn toward one of the world’s most populous nations.

The company has recently expressed a keen interest in the burgeoning market demand in IndiaNorio Nakajima, the president of Murata Manufacturing and its driving force, underscored the importance of this transitionHistorically, Murata has produced its latest multi-layer ceramic capacitors (MLCCs) in JapanHowever, they have received requests from customers to broaden production overseas, a move that aligns with continuity planning in their business strategy.

Murata's capacitors are essential components found in an array of electronic devices, from smartphones produced by leading firms like Apple and Samsung to servers used by Nvidia and gaming consoles from SonyTheir contributions even extend to space exploration, having assisted NASA in deploying a helicopter on MarsCurrently, approximately 60% of Murata’s MLCCs are manufactured in Japan, but this percentage is projected to decline to around 50% in the coming yearsThis shift is indicative of the growing regional manufacturing partnerships and the increasing reliance on international supply chains.

It’s notable that Apple has been diversifying its production lines, with India now being a testing ground for the production of AirPods wireless earphonesAs part of this shift, several mid-tier smartphone manufacturers from China are also expected to establish more factories in India, attracted by the country’s abundant labor force and surging consumer spendingThe support from the Indian government, spearheaded by Prime Minister Narendra Modi, has further encouraged companies like Murata to invest in Indian manufacturing capabilities.

In a move to engage with the Indian market, Murata has secured a factory lease in Tamil Nadu at the OneHub Chennai industrial park

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This facility is anticipated to initiate operations from the fiscal year starting April 2026, where Murata aims to handle the packaging and shipment of ceramic capacitorsNakajima emphasized that this five-year lease, valued at 1 billion yen (approximately 6.6 million USD), serves as a test of the long-term demand within India, essentially gauging whether the substantial investments would be justified in building a fully integrated manufacturing plant later on.

Despite these initiatives, Nakajima cautioned that the infrastructure, especially in areas like power supply, is not yet at the level needed for comprehensive manufacturing facilitiesAs production gradually relocates to India in response to client requests, the company aims to be agile, ready to establish capabilities quickly as domestic manufacturing incentives unfold in the Indian landscape.

However, Nakajima clarified that there are currently no plans for Murata to build manufacturing facilities in the United StatesThe reasoning for this choice lies in the fact that their capacitors are primarily utilized in products assembled in Asia before they are shipped to the US marketThus, any potential setup in the U.S. might not align strategically with their operational model.

Nonetheless, the move to expand in India brings its own set of challengesNakajima expressed concerns regarding tariffs that could have widespread and indirect repercussions on their businessRising prices of consumer goods could negatively impact the order volume for capacitors, thus affecting revenue streams.

In essence, Murata Manufacturing emerges as a vital player in the electronic components sector, offering keen insights into market trends

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Presently, the company is preparing for continued slow growth in global smartphone shipments, with expected annual increases capped at 3% or lessThis sluggish growth trajectory is significantly influenced by emerging economies, particularly the low-to-mid range smartphone markets.


As the Indian and Southeast Asian economies progress, the demand for smartphones is witnessing a transformation from negligible to substantialThe mid-range models, characterized by affordability and practical features, are becoming the consumer's choice and fostering a gradual rise in overall shipment volumes.

Concurrently, Nakajima has underscored the burgeoning growth potential within the realm of servers powered by AI enginesAI technology's penetration across various industries—ranging from customer service automation to data analytics and intelligent security systems—has created a tidal demand for servers that can efficiently run these AI applications.

Expectations surrounding the strong demand for AI directly reflect in Murata Manufacturing’s stock performanceFollowing the announcement of quarterly earnings in early February, the company's shares surged by approximately 15%, underscoring market confidence in their potential within the AI domainThis suggests that Murata is positioned to accelerate its growth within this emerging segment.

In summary, Murata Manufacturing is recognized as a leading indicator of electronic product demandThe firm anticipates that global smartphone production will reach 1.18 billion units in fiscal year 2024, signifying an uptick of 3% compared to previous yearsThis outlook not only highlights the strategic moves by electronic component suppliers like Murata but also reinforces the evolving dynamics in the global technological landscape with respect to production and demand shifts.

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