July 1, 2025Comment(71)

AI Insurance: Waterdrop, DeepSeek Join Forces

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The rapidly evolving digital landscape has seen technological advancements permeate various sectors, with the insurance industry being no exception. With the announcement made on February 19, by Waterdrop Inc. regarding its integration of the DeepSeek model, a new chapter in the insurance industry's journey towards innovation has begun. This integration not only aims to enhance their ecosystem strategy but also injects significant energy into their business development initiatives, profoundly exploring the implementation of advanced model technology in the insurance sector. Waterdrop's innovative spirit shines as it supports insurance brokers in their transformation into expert consultants, enhancing the precision and efficiency of services provided while creating smart solutions that cover essential pillars, including sales assistance, quality control, risk management, and product innovation.

The integration of advanced models has now better equipped Waterdrop to develop its "AI Insurance Expert." This cutting-edge technology supports a diverse range of interaction modalities such as voice and text, allowing effective engagement through complex dialogues and sales planning assistance. Impressively, the AI system can manage parts of customer communications regarding various insurance types, including accident and health insurance, with conversations lasting up to 50 minutes—marking a significant leap in service efficiency compared to traditional customer service roles.

In the pursuit of enhancing the insurance service landscape, Waterdrop has introduced the "AI Model Insurance Quality Control Solution." Its design centers on the contextual semantic understanding and long-text reasoning abilities of the large model, enabling it to grasp intricate dialogues, user intent, and emotional tones while identifying nuanced quality control rules. With the capability to achieve 100% coverage across various communication channels such as voice calls and corporate chat records, Waterdrop's AI-driven quality control significantly reduces costs too; when factoring in manual review expenses, the integration of AI in quality assessments can lead to cost reductions exceeding 50%—excluding the development costs initially incurred.

Historically, the insurance industry has struggled with the severe homogenization of its products, making it challenging to cater to specific demographic needs. However, Waterdrop has recognized these market pain points, particularly among vulnerable groups. The elderly population, facing increased health risks as they age, often encounter either inadequate coverage or exorbitant premiums in the traditional insurance market. Meanwhile, pregnant individuals require specialized health assurances but find conventional insurance solutions lacking, and those with pre-existing conditions frequently face barriers in acquiring necessary coverage. By leveraging AI and big data, Waterdrop aims to meet these specific demographic requirements effectively.

With diligent data analysis and deep mining, Waterdrop can accurately discern health conditions, risk preferences, and consumer habits within each targeted group. This wealth of information enables the company to tailor insurance products that address real needs, from the coverage scope and premium calculations to the conditions for claims. For instance, for the elderly cohort, customized products might include protections against common age-related illnesses while offering premiums adjusted to their financial situations. Similarly, for expectant mothers, comprehensive coverage encompassing prenatal check-ups and childbirth support is crafted; those with existing health issues are also given thoughtfully designed options reflective of their conditions, offering them a chance at adequate health security.

By 2024, Waterdrop has reached remarkable milestones in product customization, launching 174 tailored insurance plans with customized products accounting for over 92% of their offerings. This achievement clearly illustrates Waterdrop's commitment to innovating within the insurance realm and reflects a transition from traditional, standardized product offerings toward highly granular solutions. Typical standardized products often take a "one-size-fits-all" approach, unable to address individual customer nuances, whereas granular solutions are adept at providing optimal coverage tailored to the unique situations of each customer.

The founder and CEO of Waterdrop, Shen Peng, holds a profound understanding of the opportunities brought forth by the wave of artificial intelligence integration. He sees this trend as a catalyst for significant transformation and has remained steadfast in the belief that leveraging internet technology can promote an inclusive insurance landscape from the very inception of Waterdrop. The company prioritizes the development of new productivity tools, aiming to enhance the insurance sector's qualitative growth through service innovation, not merely in product design but across the entire insurance service chain.

Under the banner of technological advancement, Waterdrop is intently focused on fostering the integration of large modeling with practical insurance services. The capabilities that large models possess in language comprehension, logical reasoning, and data manipulation can facilitate more accurate risk evaluations, intelligent customer service, and sufficiently faster claims processing. For instance, large models can swiftly analyze vast amounts of customer data to determine risk levels, providing data-backed insights for pricing and product development decisions. In terms of customer service, these models can be deployed for round-the-clock intelligent assistance, swiftly addressing customer inquiries and amplifying satisfaction rates. Additionally, in claim handling, they streamline the auditing of applications and expediently assess their validity, thereby improving overall efficiency.

Moreover, Waterdrop continues to accelerate its product supply-side innovation, promptly tweaking product designs based on market feedback and consumer needs. The company emphasizes enhancing service quality through refined service processes and the professional training of staff, enabling users to experience comprehensive healthcare benefits at more accessible costs. Looking forward, as technological advancements persist alongside evolving market demands, Waterdrop is well-placed to maintain a leading role in the insurance sector, paving the way for premium health coverage services and driving innovation within the industry.

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